Y2K Diary [ 16.05.00 ] 137. Redefine the Meaning of the Web? (Part 1) What's really odd is after all these years there are still millions of media companies that have dramatically failed to even begin to comprehend how the web works. A stagnant web site is one thing, poor information is another.  Another what?  One may ask.  Just another lack of comprehension about what the Internet entails. The net moves and moves very fast.  To be efficient a site should not be merely a still poster, but a representation in another dimension and therefore has to be tackled accordingly. Within the web amongst the millions of magazines, newsletters, search engines and other programmes on offer.  Its content should ideally be constantly updated. The more interactive and accessible the web site is, the more hits it will generate.  It is a different world, a virtual world, and must be approached with this in mind. It's significance and infinite target audience has yet to feature in the agenda of many. NP related links: Log-on to the Y2K Forum and deepen the debate [ submit entry ]      [ contents ]      [ previous ]  [ next ]